Friday 31 January 2020

Search Buzz Video Recap: Google Algorithm Update May Have Hit Forbes, Favicons Reverted, Featured Snippet Questions & More

This was a pretty busy week, we may have had a Google search algorithm update this week and maybe, just maybe, Forbes got hit hard by it. Google is probably going to revert the favicon and black ad label user interface, lots of tests are going on now. Bing hides the ad label as well, it isn’t just Google. I posted a summary of everything you need to know about the Google feature snippet deduplication change, including Google might be giving us performance data on them, images in featured snippets may change, Google will move the right side featured snippet to the top and until then it stopped deduplicating the right side feature snippets. Google Search Console launched a new removals tool with a few set of features. Google may have issues indexing international pages. Google says they treat links in PDFs as nofollowed links but that contradicts earlier statements. Google said schema markup will continue to get more complicated. Google said do not translate your image URLs. I shared a fun people also ask that looks like an ad, but is not an ad. Google Assistant Actions do not give you a ranking boost. Google is still using Chrome 41 as the user agent when requesting resources but not for rendering. Google Ads switched all campaign types to standard delivery. Google My Business suspensions are at an all time high. Google Chrome is testing hiding URLs for the search results page. Google is hiring an SEO. I posted two vlogs this week, one with Thom Craver and one with Lisa Barone. Oh and if you want to help sponsor those vlogs, go to patreon.com/barryschwartz. That was the search news this week at the Search Engine Roundtable.

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This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: barry@rustybrick.com (Barry Schwartz)

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