
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
- Pinterest reports 1.5M global advertisers & 50% gain YoY in SMB advertisers
Apr 5, 2018 by Amy Gesenhues
On the one-year anniversary of its Pinterest Propel ad program, the site shared ad stats and announced a new head of SMB. - Bing Ads launches price extensions
Apr 5, 2018 by Ginny Marvin
Price extensions are available in the US and rolling out to international markets this month. - State of Digital Marketing Analytics in the Top 1000 Internet Retailers
Apr 5, 2018 by Digital Marketing Depot
This report from Cardinal Path explores trends in the adoption of key technologies, providing insight into how retailers are maturing with respect to digital analytics — and how major analytics vendors are faring in this key vertical. - Gartner offers first Magic Quadrant for Content Marketing tools
Apr 5, 2018 by Barry Levine
The category’s vendors report brisk growth rates, but the research firm warns that the category term is destined for oblivion. - Taboola launches Apple News-like service for Android
Apr 5, 2018 by Barry Levine
The new service is initially offered at an OS level for ZTE devices in four countries. - How to use the Knowledge Graph for higher rankings
Apr 5, 2018 by Ryan Shelley
Contributor Ryan Shelley recommends looking into the content displayed in a knowledge card and using what you find to develop a smart and targeted content marketing campaign for your website. - 7 ways to turn a webinar into a stream of link-attracting content
Apr 5, 2018 by Jordan Kasteler
Contributor Jordan Kasteler explains how to use webinars you’ve created to develop new content and become a marketing and link-building machine your competitors can’t keep up with. - President Trump: Save us from the GDPR horror show
Apr 5, 2018 by Chris Elwell
Third Door Media CEO Chris Elwell explains the onerous costs of complying with the European privacy regulation and calls upon the President to protect American businesses from its effects. - Facebook updates terms and data collection policy to be more ‘clear’
Apr 4, 2018 by Greg Sterling
While intended to make data collection policies easier to understand, it’s not clear how many users will take time to read and understand them. - Facebook is now giving users the option to remove apps in bulk
Apr 4, 2018 by Amy Gesenhues
The new feature is another action Facebook is taking to safeguard user privacy.
Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:
Online Marketing News From Around The Web:
- App Store shrank for first time in 2017 thanks to crackdowns on spam, clones and more, TechCrunch
- 27% of social media users view ads more negatively, Mobile Marketer
- 5 Content Marketing Ideas for May 2018, Practical Ecommerce
- B2B Tech Marketers Make the Shift From Funnels to Lifecycles, Marketo
- Expanding and building #TwitterTransparency, Twitter
- Hard Questions: Q&A with Mark Zuckerberg on Protecting People’s Information, Facebook Newsroom
- How to Amass an Army of 110,282 Micro-Influencers on Instagram, Shopify
- How to Create Unified Content That Works in Diverse Global Markets, Content Marketing Institute
- If You Want Your Customer’s Data, You Better Provide Valuable Content, CMS Wire
- The death of the newsfeed, Benedict Evans
This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: Amy Gesenhues
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The post Marketing Day: Pinterest advertisers, Bing Ads price extensions & Facebook’s policy changes appeared first on Scott.Services Online Marketing News.
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