Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
- Instagram signs on to the time well spent movement with new ‘You’re all caught up’ notifications
Jul 3, 2018 by Amy Gesenhues
Starting today, the app will start displaying a message that lets users know when they have seen every post in their feed from the last 48 hours. - Instagram testing open-ended questions in Stories to make content more interactive
Jul 3, 2018 by Amy Gesenhues
The Facebook-owned app confirmed it is testing a feature that would let users include open-ended questions within a Story. - Report: Feds widen scope of Facebook/Cambridge Analytica scandal probe
Jul 3, 2018 by Robin Kurzer
The FBI, the SEC and the FTC have reportedly joined the Department of Justice in the investigation, which will include a deeper look at Zuckerberg’s Congressional testimony. - Post-GDPR, Purch points to 70 percent consent rates and the sweet spot for contextual targeting
Jul 3, 2018 by Barry Levine
Per this publishing/performance marketing platform, here’s how consent for data-based targeting and context for non-data targeting may thrive. - Vistar launches online storefront for complete DOOH deals
Jul 3, 2018 by Barry Levine
Called Deals Discovery, it lets self-service ad buyers find, price and purchase outdoor signage entirely online.
Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:
Online Marketing News From Around The Web:
About The Author
Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search marketing conference circuit as a speaker and trainer. Debra serves as a judge for the Landy Awards and is the President of Alliance-Link.com. Connect with Debra on Twitter and LinkedIn to stay in touch.
This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: Debra Mastaler
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The post Marketing Day: The Feds go after Facebook, Instagram Stories, GDPR & more appeared first on Scott.Services Online Marketing News.
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