Facebook makes a lot of money…
… and the money it makes from advertising keeps growing at a steady pace…
… because a lot of people use Facebook…
… especially on their phones…
… which has convinced advertisers that Facebook’s mobile audience is really valuable…
… making each member of Facebook’s audience increasingly more valuable…
… and enabling Facebook to sell more ads at higher prices (chart below will be updated once Facebook announces latest figures during its earnings call this afternoon).
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Author: Tim Peterson
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source https://news.scott.services/facebooks-q4-2016-earnings-report-in-7-charts/
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