Marketing Day: The MarTech Conference, Amazon acquisition metrics, B2B digital transformation

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

Online Marketing News From Around The Web:

• 3 trends driving the Second Golden Age of Martech: ecosystems, experts, and (citizen) engineers, Chief Marketing Technologist
• How Your Website Can Be Your Biggest Digital Strategy Opportunity, Marketo
• Mobile users show greatest ad awareness while watching TV, Mobile Marketer
• New Rate Limit Console Launches in App Dashboard, Facebook for Developers
• Our Marketing Measurement Journey Is Going Nowhere, AdExchanger
• The Expert PPC Marketer’s Retargeting Guide For Facebook, AdStage
• The key to assisting your customers is a smarter approach to analytics , Think with Google
• Your top plays for the Big Game on Pinterest, Pinterest Business

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About The Author

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs.com, SoftwareCEO.com, and Sales and Marketing Management Magazine. Read more of Amy’s articles.

This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: Amy Gesenhues

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