Scott Services: Marketing Day: Facebook Attribution, WhatsApp ads, measuring engagement

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

Online Marketing News From Around The Web:

42% of holiday shoppers turning to mobile this year, Retail Dive
Ad Targeting Has Leveled Out. Only Content Can Save You Now, CMS Wire
Gated vs. Non-Gated Content: Why, How and When?, Vertical Measures
How and Why to File a Facebook Trademark Infringement Report (Steps), Kinsta
New ways to create and watch VR videos, YouTube Creator Blog
Once $500k, Snapchat’s AR ads are now cheap and luring in smaller advertisers, Digiday
The Potential Unintended Consequences of Article 13, YouTube Creator Blog
Using Google Analytics to Compete with Amazon, Practical Ecommerce
What Is Privacy Forward and Why Does it Matter for Marketers?, Marketo
Why your brand needs a voice strategy now — and how you can get it , Think with Google

About The Author

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs.com, SoftwareCEO.com, and Sales and Marketing Management Magazine. Read more of Amy’s articles.

This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: Amy Gesenhues

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