In March, Google issued some indications of how it intends to comply with the EU’s General Data Protection Regulation (GDPR), going into effect in about a month.
Now, four major publisher trade groups have released a five-page joint letter to Google CEO Sundar Pichai with a basic message: nope.
The groups are Digital Content Next, European Publishers Council, News Media Alliance and the News Media Association. Their joint membership of about 4,000 newspapers and magazines, mostly in North America and Europe, includes Condé Nast, the Associated Press, The New York Times, The Guardian, Bloomberg, Thomson Reuters and Axel Springer.
[Read the full article on MarTech Today.]
This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: Barry Levine
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The post Four publisher groups to Google: Your GDPR proposal ‘severely falls short’ appeared first on Scott.Services Online Marketing News.
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