Google looks to be testing, or maybe it is a bug, capitalizing the URL or breadcrumb part of the snippets in the search results. I see a number of folks on Twitter chatting about it and I have numerous screen shots of this in action.
Here are some screen shots Chris Jones from Screaming Frog sent me via email showing with the capitalization and without.
With Capitalization:
Without Capitalization:
Here are more screen shots from Twitter:
I’m hankering for a @rustybrick slap down. Have you ever seen capitalisation of domain names in the SERPs? Doesn’t seem to be for all of the results either (note: the top one in the screenshot) pic.twitter.com/brtMxNHSUp
— Richard Lawrence (@richlawre) September 3, 2019
Hello! Google changes letter case for all words in domain. I noticed it only in german SERP. What is this? @rustybrick pic.twitter.com/jENa85mKVR
— Sergio Pastbin (@glamlemon) September 3, 2019
New thing @Google. Inner page URL is not visible @googlewmc @JohnMu @rustybrick @glenngabe #SEO. pic.twitter.com/QNDy3jR3Me
— Kiran (@ukiran_2) September 3, 2019
There are even complaints about this in the Google Webmaster Help forums.
Do you see this?
Forum discussion at Google Webmaster Help.
This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: barry@rustybrick.com (Barry Schwartz)
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