Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:
- The F8 Developer Conference is over: Here’s everything Facebook announced
May 3, 2018 by Amy Gesenhues
Facebook rolled out several features for its platform, Instagram and Messenger during the conference and gave a deep dive into all the ways it is using AI. - Considering a social media management platform? Compare 18 leading vendors
May 3, 2018 by Digital Marketing Depot
With hundreds or even thousands of social media accounts to manage and millions of social conversations to monitor, social media marketing has become increasingly complicated and time-consuming. Automating social media marketing with an ESMMS platform can improve efficiency, compliance and productivity. Finding the right social media management software is a complicated process. - Facebook Messenger rolls out AR and other enhancements at its F8 developer conference
May 3, 2018 by Robin Kurzer
While several companies tout their success using the platform, Kia and Octane AI announce new Messenger integrations. - Google AdSense updates impression metrics, but earnings should not be impacted
May 3, 2018 by Barry Schwartz
Google AdSense is transitioning from served impressions to downloaded impressions. - Snap revenue takes a hit in Q1 2018, down from $286M in Q4 2017 to $231M last quarter
May 3, 2018 by Amy Gesenhues
CEO Evan Spiegel says the company sees early signs of stabilization following its Q1 2018 redesign.
Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:
Online Marketing News From Around The Web:
- 6 Myths about the GDPR and Email Marketing Debunked, AWeber
- 9 Hashtag Marketing Tactics That Actually Work, Simply Measured
- AMP and Advertising Conversions, Accelerated Mobile Pages Project
- Content Tech Overload? 3 Questions to Ask Before You Buy, Content Marketing Institute
- Facebook Community Boost Celebrates Small Business Week Confirms Dates and Announces 13 New U.S. Cities, Facebook Newsroom
- How to reach today’s impatient shoppers—whether they’re shopping online, by voice, or in store, Think with Google
- Increase Repeat Purchases 80%, Retention 58% with Emotional Ecommerce, Shopify
- LinkedIn Turns 15, Official LinkedIn Blog
- Personalized Marketing on Social Media: The Ultimate Guide, Socialbakers
- Twitter approved an ad pretending to be Twitter., Slate
About The Author
Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs.com, SoftwareCEO.com, and Sales and Marketing Management Magazine. Read more of Amy’s articles.
This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: Amy Gesenhues
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