Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Apple switches back to Google search results for iOS & Mac
Sep 25, 2017 by Barry SchwartzAfter serving Bing web search results in iOS and Mac for a few years, Apple has just switched the results back to Google, its original search partner.
- Bing Ads & LinkedIn graphs integration underway, more in-market audiences available
Sep 25, 2017 by Ginny MarvinArtificial intelligence powering new product development for Bing Ads.
- How the Russian search market looks now
Sep 25, 2017 by Brendan McGonigleContributor Brendan McGonigle examines shifts in the Russian search market resulting from Google’s recent move to come into compliance with Russian competition law.
- Bing for business helps organizations search smarter
Sep 25, 2017 by Barry SchwartzBing for business has launched a preview of new search features designed for internal organization search. Here is a quick overview.
- The PPC challenge of selling manufacturing capability vs. stock products
Sep 25, 2017 by Dianna HuffGoogle AdWords is a powerful advertising platform, but it can be tricky for companies whose products and services aren’t so clearly defined. Columnist Dianna Huff shares how she overcame this problem and got results for a small manufacturing client.
- Report: The future of paid-search marketing is machine learning and AI
Sep 25, 2017 by Greg SterlingMachine learning-optimized campaigns saw 71 percent better conversion rates and lower CPCs than those not using it.
Recent Headlines From Marketing Land, Our Sister Site Dedicated To Internet Marketing:
Search News From Around The Web:
Industry
Local & Maps
Searching
SEO
- 10 Things that DO NOT (Directly) Affect Your Google Rankings – Whiteboard Friday, Moz
- No Plans for Google to Mark HTTP as Insecure in Search Results, The SEM Post
- The Submit URL to Google Feature Has a Limit on Submissions, Bill Hartzer
- Titles and meta variables in Yoast SEO, Yoast
- 4 Important Competitive SEO Data Points You Should Always Watch, Search Engine Journal
- A look at Yandex’s Webmaster Tools, Builtvisible
- From Inbound Links To The Rater Guidelines To AdSense, 7 Important Facts About Google Algorithm Updates As Told By Googlers, gsqi.com
- Google Says When Going HTTPS, Migrate Whole Site At Once, Search Engine Roundtable
- Here’s Why Google AMP Might Be Right for Your Site – Here’s Why #135, Stone Temple
- New Beta Google Search Console Index Coverage Report Adds Export Feature, Search Engine Roundtable
- Optimising Iframes for SEO – Our Experiment, Search Laboratory
- WordPress and SEO Problems: 4 Enhancements You Wish You Had, BruceClay.com
SEM / Paid Search
Search Marketing
Go to Source
Author: Barry Schwartz
For more SEO, PPC & online marketing news visit https://news.scott.services
The post SearchCap: Google back on Apple, Bing search for business & Bing ads with LinkedIn appeared first on Scott.Services Online Marketing News.
source https://news.scott.services/searchcap-google-back-on-apple-bing-search-for-business-bing-ads-with-linkedin/
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