Natural Language Processing engines are becoming common tools in marketing applications like chatbots, but they require training.
UK-based marketing agency Volume, which specializes in conversational solutions, is now out with what it describes as the “first Training and Testing-as-a-Service platform for natural language data models.”
The platform — called QBox — helps marketers test whether the training data used to fine-tune a NLP engine is working as it should.
QBox, CEO Chris Sykes said in a statement, “allows natural-language data model developers to look into the black box they are typically working with, to easily understand any impact of a change on their training data.”
[Read the full article on MarTech Today.]
About The Author
Barry Levine covers marketing technology for Third Door Media. Previously, he covered this space as a Senior Writer for VentureBeat, and he has written about these and other tech subjects for such publications as CMSWire and NewsFactor. He founded and led the web site/unit at PBS station Thirteen/WNET; worked as an online Senior Producer/writer for Viacom; created a successful interactive game, PLAY IT BY EAR: The First CD Game; founded and led an independent film showcase, CENTER SCREEN, based at Harvard and M.I.T.; and served over five years as a consultant to the M.I.T. Media Lab. You can find him at LinkedIn, and on Twitter at xBarryLevine.
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