
Google has started testing and potentially rolling out a new feature in search that shows a carousel with a list of answers directly within the search results snippets. It shows the main search result snippet, and below it, it shows a carousel of answers picked from the content on the page the snippet is linking to.
This comes in handy with forum-related threads where someone asks a question and multiple people give their answers. In addition, Google is labeling which answer is the “best” and shows that answer first in the search results.
Here is a picture from @glenngabe:


I suspect Google is picking the best answer from a label in the thread itself.
Of course, this can be a concern for those who run answer sites. Instead of a searcher clicking from Google’s search results to an answer site webpage, the searcher can quickly see a snippet or the full answer in these answer carousels.
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Author: Barry Schwartz
The post Google testing an answers carousel within the search results snippets appeared first on Scott.Services Online Marketing News.
source https://news.scott.services/google-testing-an-answers-carousel-within-the-search-results-snippets/

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