Google’s sunsets its AdSense plugin for WordPress

Google AdSense has sunset its WordPress plugin this month. Publishers can no longer install it on their sites. As of April 5, 2017, those currently using it will not be able to make ad format updates through the plugin.

Google said on the support page for the plugin,

“After reviewing the AdSense Plugin for WordPress, we’ve decided that going forward we can better support WordPress publishers through new innovative features like our automatic ad formats and other upcoming initiatives.”

Publishers currently using the plugin should look out for an email with “more information and advice,” says Google.

As of May 3, 2017, there will no longer be support or access to the plugin.

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About The Author

As Third Door Media’s paid media reporter, Ginny Marvin writes about paid online marketing topics including paid search, paid social, display and retargeting for Search Engine Land and Marketing Land. With more than 15 years of marketing experience, Ginny has held both in-house and agency management positions. She provides search marketing and demand generation advice for ecommerce companies and can be found on Twitter as @ginnymarvin.

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