Tuesday, 6 April 2021

Google and SEO: The Adversarial and Evolutionary Tale

The other day I saw Paul Haahr, a Google Search engineer vet, retweet something shared by Daphne Keller, former Google Search lawyer, who shared Facebook VP’s Nick Clegg Medium piece. With me so far? Anyway, the tweet from Daphne Keller “we will reward this behavior until you adapt your business and get too good at it, and then we will punish it” caught my attention.

This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: barry@rustybrick.com (Barry Schwartz)

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