Tuesday, 23 March 2021

Uber Statistics 2021: How Many People Ride with Uber?

Uber is the leading global rideshare app. The service is available in 10,000 cities across 71 countries.

The company exploded to prominence following its foundation in 2009, hitting $1 billion in annualized gross bookings within 16 months.

Today, 93 million customers use the Uber platform. 3.5 million drivers serve the growing user base.

Uber processed $26.61 billion in gross bookings from its ridesharing business in 2020.

Continue reading to find the latest data on Uber in 2021.

To begin with, here’s a quick overview of the statistics you’re about to read:

Key Uber Statistics

  • Uber has 93 million active users.
  • Uber processed $26.61 billion worth of bookings in 2020.
  • 1.44 billion rides are completed through Uber every quarter.
  • Uber has a 68% share of the US rideshare market.
  • 5 cities alone contribute 22% of Uber’s gross ridesharing bookings.

Uber monthly active users

Uber defines monthly active platform consumers (MAPCs) as the number of unique customers who complete a ride or receive a meal delivery through Uber at least once a month. The monthly average is calculated on a quarterly basis.

Uber has 93 million monthly platform consumers. Compared to a year ago (Q4 2019), the number of monthly users has decreased by 9.7%.

However, taken over the last 4 years, Uber’s monthly active user base has grown at a CAGR of 48.74% (Q4 2016 – Q4 2020).

We’ve charted the growth in Uber’s monthly active platform consumers since 2016:

Quarter, year Monthly active platform consumers
Q1 2016 19 million
Q2 2016 25 million
Q3 2016 33 million
Q4 2016 45 million
Q1 2017 49 million
Q2 2017 57 million
Q3 2017 62 million
Q4 2017 68 million
Q1 2018 70 million
Q2 2018 76 million
Q3 2018 82 million
Q4 2018 91 million
Q1 2019 93 million
Q2 2019 99 million
Q3 2019 103 million
Q4 2019 111 million
Q1 2020 103 million
Q2 2020 55 million
Q3 2020 78 million
Q4 2020 93 million

Source: Uber.

Uber gross mobility bookings

Uber defines the mobility segment of its business as any service which links customers to “mobility drivers”. Essentially, the term refers to the ride hailing part of Uber’s model.

Uber processes $26.61 billion in gross mobility bookings.

Bookings across all Uber’s platforms totaled $58 billion in 2020, meaning rideshares accounted for 45.88% of the gross transaction value.

Mobility bookings decreased by 46.46% compared to 2019, when $49.7 billion worth of bookings went through the app. The downturn can be attributed to the effects of the COVID-19 pandemic.

Below is a table showing Uber’s gross mobility bookings since 2017. The figures for 2020 represent a 4-year low, emphasizing the impact of the coronavirus:

Quarter, year Gross bookings
Q1 2017 $6.5 billion
Q2 2017 $7.48 billion
Q3 2017 $8.2 billion
Q4 2017 $9.19 billion
Q1 2018 $9.38 billion
Q2 2018 $10.17 billion
Q3 2018 $10.49 billion
Q4 2018 $11.48 billion
Q1 2019 $11.45 billion
Q2 2019 $12.19 billion
Q3 2019 $12.55 billion
Q4 2019 $13.51 billion
Q1 2020 $10.87 billion
Q2 2020 $3.05 billion
Q3 2020 $5.9 billion
Q4 2020 $6.79 billion

Source: Uber.

Uber trips

Uber completes 1.44 billion trips per quarter.

(“Trips” refers to any completed ride or delivery organized through the platform.)

The total number of quarterly Uber trips has decreased by 24.21% in the last year as a result of the pandemic.

Uber crossed the 1 billion quarterly trips milestone at the end of 2017.

Here’s a table with the number of quarterly trips on Uber since 2016:

Quarter, year Trips
Q1 2016 268 million
Q2 2016 362 million
Q3 2016 501 million
Q4 2016 687 million
Q1 2017 774 million
Q2 2017 889 million
Q3 2017 985 million
Q4 2017 1.09 billion
Q1 2018 1.14 billion
Q2 2018 1.24 billion
Q3 2018 1.35 billion
Q4 2018 1.49 billion
Q1 2019 1.55 billion
Q2 2019 1.68 billion
Q3 2019 1.77 billion
Q4 2019 1.9 billion
Q1 2020 1.66 billion
Q2 2020 737 million
Q3 2020 1.18 billion
Q4 2020/td> 1.44 billion

Source: Uber.

Uber mobility revenue

Uber takes a “service fee” cut from each ride booked through the platform. The mobility (ridesharing) segment of the business generates $6.1 billion per year in this manner.

Naturally, Uber’s annual revenue has decreased in comparison to 2019. The platform’s income from ridesharing has dropped 42.99% year over year.

Here’s a table showing Uber’s annual revenue from the mobility segment since 2016:

Note: Uber applied changes to its accounting policy during this period, so revenue inclusions in the mobility segment may differ from year to year.
Year Revenue
2016 $3 billion
2017 $6.89 billion
2018 $9.29 billion
2019 $10.7 billion
2020 $6.1 billion

Source: Uber.

What is Uber’s share of the US rideshare market?

Uber has a 68% share of the US ride-hailing market. Uber’s market share peaked as high as 91% in 2015 and has been steadily declining ever since.

The emergence of Lyft is a major factor in Uber’s gradual loss of market dominance.

We’ve charted Uber’s market share in the US since 2015:

Date Uber US share
January 2015 91%
July 2015 91%
January 2016 87%
July 2016 84%
January 2017 82%
July 2017 75%
January 2018 71%
July 2018 71%
April 2019 69%
July 2020 70%
January 2021 68%

Sources: Second Measure, Vox.

Uber gross mobility bookings (US)

Uber’s US rideshare business is forecasted to process $29.59 billion in 2021. That’s an increase of 70.15% compared to 2020 when widespread lockdowns affected performance significantly.

In fact, the predicted figure for US gross mobility bookings in 2021 surpasses the global bookings total from 2020.

eMarketer forecasts that $35.51 billion worth of rides will be booked annually through Uber by 2022. This would represent an increase of 22.96% compared to the last full pre-pandemic year (2019).

Here’s a table showing eMarketer estimates for Uber’s gross rideshare bookings in the US since 2018:

Year US rideshare bookings (% of all bookings)
2018 $22.39 billion (67.46%)
2019 $28.88 billion (66.19%)
2020 $17.39 billion (62.66%)
2021 $29.59 billion (67.07%)
2022 $35.51 billion (66.14%)

Source: eMarketer.

How many Uber drivers are there?

Uber has 3.5 million drivers. The driver pool has reduced by 40% in a year, down from 5 million drivers in Q4 2019.

Uber app downloads

Uber is the most downloaded app in the travel category across both iOS & Android. In 2020 alone, the app was installed 95 million times. By comparison, Lyft was downloaded 25 million times.

Source: Uber.

Uber customer loyalty

63% of ridesharing customers in the US exclusively use Uber. A further 27% of consumers only book rides through Lyft. Just 10% of US customers use both Uber and Lyft.

Among users who do utilize both platforms, the average annual spend on Uber is $247. That’s 46.15% more than the average Lyft spend ($169). Pre-pandemic, consumers who used both apps averaged a $481 annual spend on Uber.

Source: Second Measure, SimilarWeb.

What are the largest markets for Uber worldwide?

Uber processes 22% of all its gross mobility bookings in just 5 metropolitan areas: Chicago, Los Angeles, New York City, São Paulo and London. In 2020, these 5 markets accounted for $5.85 billion in total bookings.

Source: Uber.

Uber market share across US cities

Across the most populous cities in the US, Uber’s highest market share comes in Houston, Texas.

Uber’s market share is lowest (56%) in Phoenix and Detroit. Uber has a 68% share of the national market.

Here are the 15 largest metro areas in the US, ranked by Uber market share:

  1. Houston
  2. Washington DC
  3. Miami
  4. New York City
  5. Chicago
  6. Boston
  7. Dallas-Fort Worth
  8. Philadelphia
  9. Minneapolis-St. Paul
  10. San Francisco
  11. Atlanta
  12. Seattle
  13. Los Angeles
  14. Detroit
  15. Phoenix

Source: Second Measure.

Uber membership

Uber launched its monthly Uber Pass subscription service in August 2020. Pricing for membership is set at $24.99. Benefits include discounts on rides and deliveries, including free delivery on select transactions.

Uber has more than 5 million members across 16 countries. There are plans to expand the service to more countries soon.

Source: Uber.

How many people work at Uber?

Uber has 22,800 employees around the world. 12,400 Uber employees (54.37%) are based outside of the United States.

The average annual base salary at Uber is $150,000. The median base salary of an employee on an H1-B visa is $153,750.

Sources: Uber, Blind, H1B Salary Database.

Conclusion

You’ve reached the end of my list of Uber stats for 2021.

Hopefully, you now have a better understanding of Uber’s revenue streams. It’s interesting to see how the COVID-19 pandemic affected ridesharing. And how Uber Eats provided a valuable source of alternative revenue.

Do you think Uber will bounce back as the world opens up again? Or will the competition continue to eat away at its market share?

Let us know your opinion in the comments section below.

The post Uber Statistics 2021: How Many People Ride with Uber? appeared first on Backlinko.

This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: Brian Dean

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