Saturday, 25 April 2020

Search Buzz Video Recap: Google Content Indexing Bug, GoogleBot Chrome 76, Favicons, Link Penalties & More

This week I tried to zoom in on sections of the video as I was talking, so you can see the screen better – hope you like it and make sure to subscribe!. Google may have had an indexing issue again this week, but Google did not really confirm it. GoogleBot is now running Chromium version 76, including the Google testing tools. Google seems to have dropped the URLs in the snippets and replaced them all with breadcrumbs on desktop results. Google is still penalizing for unnatural links and if you get hit, it can hurt bad. Google is testing the anchor and highlight feature for featured snippets on desktop as well now. Google Search Console added AMP on Image result reporting to the performance report. Bing Webmaster Tools support Domain Connect for authentication and verification. Google said you should document if a piece of content was reviewed by a doctor. Google says dates help recognize high quality evergreen content. Google has expanded the favicon and URL above the snippet test. Google is also testing expandable people also search for, testing images in people also view and embedding suggested videos in the people also ask. Google also is testing paginated mobile results. Google showed a local knowledge panel with an ad from a competitor. Google added delivery icons to the local pack. A leaked Google document showed some interesting tidbits on Google. Google Ads is getting rid of accelerated delivery, added maximize conversion value bidding and filters on the overview page. That was this past week in search at the Search Engine Roundtable.

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This marketing news is not the copyright of Scott.Services – please click here to see the original source of this article. Author: barry@rustybrick.com (Barry Schwartz)

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